To Scroll or Not to Scroll? Amber Whiteman | 10 Jun 2013, 05:44 PM “Above the fold” – a term taken from the days where newspapers were our main news source – has long been a best practice in the digital world. The... Comments: 0
I admit it. I was wrong. Amber Whiteman | 24 Apr 2013, 09:26 PM Working at an agency means I can do something different every single day, which I love. In my role, I get to work with people, build relationships,... Comments: 1
Metia chosen as a Microsoft Preferred Supplier Program excellence award finalist Amber Whiteman | 17 Apr 2013, 10:54 PM Tags: Microsoft, Business Hub, MPSP Awards I’m thrilled to announce that Metia has been selected as a Microsoft Preferred Supplier Program (MPSP) Excellence Award finalist. The MPSP awards are open to the thousands of vendors that Microsoft uses in a variety of categories, from marketing and web development to janitorial and hardware. It’s an honor to be selected as a finalist in the Brand Value category. Comments: 0
Why are subject lines so important? Amber Whiteman | 29 Mar 2013, 11:32 PM Tags: Email Subject lines are often an afterthought, but they shouldn’t be! Your chances of having a high open rate are dramatically improved when you have the... Comments: 0
Marketing Automation in 2013: What is it, really? Deborah Hanamura | 24 Jan 2013, 12:55 AM Customers demand relevant, timely, and personalized communications. The days of sending out high volumes of generic marketing messages, hoping for... Comments: 0