What’s Old Is New Again. Celebrating 100 years of the Parallax Effect Deborah Hanamura | 27 Jul 2012, 05:07 PM There is growing buzz about the visual impact of the parallax effect in web design. Some may be surprised to learn that this "new" and exciting design technique is actually 100 years old. It’s nice to see an effect as lovely as parallax gaining strong footing in the design zeitgeist even as it closes its first century. Comments: 0