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B2B marketing trends for 2018

Understand the trends driving B2B marketing in 2018, and get strategic guidance on how to act.

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Improve the customer journey and increase audience insight through visual language

A guide for marketing strategists, market insights professionals, and social media experts

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The B2B marketer’s quick guide to measuring social media marketing

Learn how to build a comprehensive reporting strategy to demonstrate ROI for your social media marketing.

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Rainy Day Cookbook

Don't let gloomy weather dampen your day. Inside you'll find a collection of rainy day recipes and marketing campaign tips from our Metia team.

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Creating a data-driven content blueprint to drive resonance

Learn how to achieve data-driven content resonance with these content blueprints and examples from B2B and B2C.

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Understanding the language of loyalty

Learn how customers want to be recognized. Read this research study featuring Virgin, Disney, Adobe, and American Express.

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Six essential B2B marketing trends for 2017

Understand the trends driving B2B marketing in 2017, and get practical guidance on how to act.

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The B2B marketer’s quick guide to social media advertising

Social media advertising has become an integral part of the B2B marketing mix. Learn how B2B businesses can harness it to add value to their bottom line.

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