Metia Group exec to unveil new research at Advocamp, San Francisco

SEATTLE - Metia Group, a global marketing agency, announced that Misia Tramp, Vice President of Customer Experience Strategy & Insight, has been selected as a featured speaker at Advocamp 2017.

Misia joins other industry thought leaders on the speaker platform, including Geoffrey Moore - author of Crossing the Chasm and Escape Velocity, Mark Organ - founder, Influitive and Sean Ellis - founder, GrowthHackers.com.  

Advocamp is a global gathering focused on the transformational idea that the future belongs to companies that develop and mobilize advocates as their primary goal. The event is being held in San Francisco, CA December 6-8, at the Hyatt Regency.

Titled: Understanding the role of customer advocacy throughout the customer journey, Misia's presentation takes place Thursday, December 7th.

During the presentation Misia will reveal insight gathered during a study analyzing the key performance attributes of 13 major technology brands and the comparative effectiveness of their customer advocacy and reference programs against seven drivers of success. A detailed executive summary of the research will be shared with all Advocamp delegates after the conference.

Registration for Advocamp is open now. Metia clients receive a $100 discount by typing DISC17MET in the promotion code box on the registration page.