LONDON – 22nd March, 2023 – Metia Group has joined the FinTech B2B Marketing Community which brings together thousands of specialist B2B marketers across the financial technology industry worldwide. The community’s goal is to simplify complexity for B2B marketers operating in fintech. By sharing its expertise and best practices, Metia will help community members respond to the fast-paced nature of the sector and the needs of working in a regulated environment.
Metia’s newly appointed Financial Services Practice Lead, Liz High will speak at the FinTech Marketing Conference taking place in London on 26 April. Liz will moderate a panel discussion on ‘the secret recipe for driving most successful B2B marketing campaigns within financial services and fintech brands’ with speakers from LinkedIn, J.P. Morgan, PensionBee and Ozone API.
Payal Raina, Founder of Fintech B2B Marketing said, “I’m delighted to welcome Metia on board as a corporate member and a sponsor of our upcoming FinTech B2B Marketing Conference. In today’s volatile environment there has arguably never been a more interesting time to bring marketers together and to join forces with marketing solution providers. Metia brings deep expertise in our sector and experience of helping fintech clients achieve success. I look forward to their team playing a vibrant role as part of the community.”
Steve Ellis, Founder at Metia Group, said: “Joining the FinTech B2B Marketing community and participating in their series of roundtables, conferences and other forums enables us to share our expertise and help B2B marketers solve the business challenges they face.”
Metia provides integrated marketing programmes to help fintechs and financial technology businesses grow, build compelling brands, create best in class customer experiences and market creatively.
Metia has over thirty years of experience fast-tracking agile fintechs, building established financial technology vendors, and serving banks and financial institutions. Metia’s global Financial Services Practice supports clients with data-driven insight, research, PR, AR and digital marketing programmes.
Metia Group is a global marketing agency with offices in London, Seattle, Austin and Singapore. Employing over 100 highly skilled strategy, insight, digital and marketing professionals, the company provides highly integrated marketing programs for global brands and businesses.
Metia’s clients include many of the world’s leading corporations and largest business-to-business brands. During the past two years, the company has executed marketing activities in 88 countries and in 39 languages.
For more information, visit www.metia.com.
About Fintech B2B Marketing
FinTech B2B Marketing is an award-winning global peer-to-peer community that brings together a community of specialist marketers from the FinTech, financial services and technology industry. It provides its members with a unique platform to build and grow a network of marketing professionals, share insights and best practices, to train and learn and develop marketing careers through the mentoring programme. www.fintechb2bmarketing.com