LONDON – Metia Group, a global B2B marketing agency, has appointed Andrew Martin to the role of Chief Executive Officer. Company founder Steve Ellis, now becomes Chairman of the Group.
Metia Group helps many of the world’s leading technology and B2B brands to engage and activate their customer relationships through its local businesses in the UK, USA, Canada and Singapore. During the past two years, the Group delivered marketing programmes in 88 countries and over 39 languages.
As CEO, Andrew will be responsible for continuing Metia’s business growth, both leading and supporting local business units in delivering a range of outstanding and differentiated marketing services to the company’s global clients.
After first joining Metia as the Director of Interactive Development in London, Andrew was later promoted to lead the Group’s US business, relocating to Seattle. Most recently he was President of Metia in the US and Chief Operating Officer of Metia Group.
Steve Ellis, Chairman, Metia Group, said: “Andrew is a proven and versatile business leader who has been instrumental in the growth and development of our company in recent years. We enjoy fantastic long term client relationships – on average over 10 years with our major clients – in his new role, Andrew will ensure that the Group continues to deliver outstanding marketing services, which are highly relevant to the needs of our client’s worldwide.”
Andrew Martin, Chief Executive, Metia Group, said: “It is a pleasure to embrace this new role. I look forward to leading the Group in the coming years, extending our service offering to clients and increasing the range of strategic services we offer. In addition, it will be great to work closely with all our local teams of marketing professionals in the USA, UK, Canada and Singapore.”